In 2020, amidst the challenges of the pandemic, Vaseline launched the 'Healing the Hands that Help the Nation' campaign, collaboratating with the iconic, renowned photographer Rankin. The campaign celebrated the heroic efforts of individuals, including NHS frontline staff and various key workers, who went above and beyond during the COVID-19 crisis.

I had the privilege of designing the press release, putting the hands of the nation front and centre. It showcased Rankin's collaboration with Vaseline and their new Intensive Care + Anti-Bac Hand Cream.

Print & Editorial.

Client: Vaseline
Campaign: Rankin Studio
Agency: SEEN Group
Print and Editorial: Tania Harisha (Me)